Experience
Success
Positioning & branding
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Adobe enables customer experiences for top brands around the world. Their rich offering includes multiple services to support the entire customer project lifecycle. Adobe tapped Bits&Sparks to rebrand their Experience Cloud services group and to elevate their offerings to a business-impacting story focused on the end customer experience and digital journey.
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We are proud to have created an overarching story that, while spanning across dozens of services, keeps it simple for executive customers and differentiates Adobe from the competition.
The creative was centered around a magical theme park - a metaphor for the customer experiences brands are striving to create - and demonstrated how Adobe services can help them build it successfully.
“Bits&Sparks delivered insights that transformed our offerings, resulting in significant impact on sales” said Adobe’s Gerald Ashby.
The creative was centered around a magical theme park - a metaphor for the customer experiences brands are striving to create - and demonstrated how Adobe services can help them build it successfully.
“Bits&Sparks delivered insights that transformed our offerings, resulting in significant impact on sales” said Adobe’s Gerald Ashby.
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MORE WORK
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